We are Retargetting & Remarketing Experts

We are a remarkerting Agency in Perth servicing Adelaide, Brisbane, Canberra, Melbourne, Perth, Sydney and everywhere in between.

Jamie Moore
Jamie Moore
10:37 15 Sep 20
2 months in and stoked I made this decision. I went through a fairly comprehensive process to choose a new adwords consultant - comparing 8 of them across some key domains. While Scott wasn't the cheapest, he also wasn't even close to the most expensive and his ROI is worth every penny. Thanks mate

  • Setup of re-marketing campaigns
  • Ongoing management
  • Goal tracking of phone, web forms and emails
  • Creation of landing pages and funnels
  • Conversion rate optimisation and cost reduction
  • Reporting.

Unlimited Remarketing Services

  • No Setup Fees
  • No limits on the number of re-marketing campaigns
  • No lengthy lock-in contracts

We are Google Partners

Google AdWords Partner

Google Remarketing is an internet advertising technology to target customers with Ads who have previously visited your website. An example of how Google Remarketing works can be see below.

How Google Remarketing Works

Google remarketing is very useful in bringing customers back to your website and because they returning for another visit they are much more likely to send you an inquiry.

It’s free to follow prospects with remarketing.

Yes it’s free to display your ads to prospect, the only cost is when a prospect clicks on your ad. Google Remarketing is a cost per click system so you will only pay Google when a prospect clicks on your ad. The cost per click charge at the time of writing is around $1 which is far cheaper than the cost per click of most search ads.

The amazing branding opportunity using remarketing

Remember displays of your ad are free you only pay for clicks. Can you imagine how many impression of your ad for free you will receive with remarketing? Many. Google remarketing is arguably the best way to increase your brand awareness for free.

Target Competitors Prospects and Similar Websites with Remarketing

Not only can remarketing and retargeting target users who have previously visited your website but it’s also possible to target potential customers who have visited a competitors website or similar websites to yours.

Who does remarketing & retargeting work best for?

Remarketing is best suited to ‘considered purchases’. Almost all service-related businesses are a ‘considered purchase’ and any product with a price point of a hundred dollars or more is usually a considered purchase.

Remarketing Ads which follow people are useful in the conversion of potential customers into customers for items which are a considered purchase.

This is because remarketing ads bring customers back for a second look at your website or in the usage case where you’re following competitors traffic it’s fair to assume this potential customer is actively looking for an answer. Thus the rate of inquiry is much higher.

How long can you follow people with ads for?

  • Google Remarketing can follow people with ads for 540 days
  • Facebook remarketing is 180 days

Remarketing ads can be as creative as you want them to be

Remarketing enabled you to follow potential customers with a graphical message as well as a text message. With respect to the graphical format, a picture is worth a thousand words. It’s possible to communicate more and also it’s possible to change the ads frequently. Further to this advantage it’s possible to follow people with a specific message depending upon what section of your site they visited. For example, we could now target you with Ads promoting our Remarketing services whereas if you visited our SEO page we could follow you with ads that promote SEO.

Google Remarketing has a lower cost per click

Much like Facebook, the cost of Google remarketing is a relatively low cost, per click that is. At the time of writing both Facebook have a remarketing cost per clicks around $1AUD. This price for most industries is well below what search ads costs per click. Remarketing conversion rate is usually good and combined with the lower cost per click price often equate to be the cheapest driver of new leads for any business.

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Want to find out how a SEO/SEM/social strategy will benefit your business? Get in touch today and we’ll guide you through your options. The first meeting to discuss strategy is free.

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