Taking a trip to Google’s Office

Posted on 2nd March 2017

Getting help with Google in Perth Sometimes it is difficult for the average person to talk directly with Google. If you’re in Perth looking for help with Google Ads /…

Thumbs Up From Dan’s Landscaping

Posted on 14th February 2017

Happy client, happy team!   Dan & Amelia from Dan’s Landscaping sent our team this lovely collection of thank you drinks for the work we did on their new website. Whilst…

Google Doorway Page Algorithm Update

Posted on 23rd September 2016

In 2015, Google launched an update to the algorithms they use to rank websites and to assign search engine positions. As with any of Google’s algorithmic updates, the ethos behind…

JPC Plastering Perth says thanks!

Posted on 23rd October 2015

  Our client, JPC Plastering stopped past the office to say, “Job well done” and dropped off a bonus for the hard work their account specialist Ben has recently put into optimising…

Google Local Reviews Now Show in AdWords

Posted on 7th July 2015

Ever since the ability for businesses to link their Google My Business and Adwords accounts, this news was a long time coming. Now, for ads that have location extensions enabled,…

Product Catalogues and SEO

Posted on 23rd April 2015

The Scott Shorter Team welcome our latest client Cut Above Events. In the coming months we look forward to optimizing this site for organic search. Being in the equipment hire…

Is Google Testing A New Algorithm Update?

Posted on 27th March 2015

By now, everyone should be prepared or at least preparing themselves for the incoming Mobile Friendly Algorithm beginning its rollout on April 21st. But has Google been testing another Algorithm,…

How To Prepare For New Mobile-Friendly Algorithm

Posted on 20th March 2015

After this announcement on February 26, everyone is gearing up for the upcoming mobile algorithm that is supposedly going to be even bigger than Panda or Penguin. Yikes.    …

About Scott Shorter

He is a 20 year SEO & Digital Marketing specialist in Australia with multiple guest speaking engagements for Edith Cowan University, from which he graduated with a B.Comms – BSc (M) Multimedia & Internet Computing in 2005. Working for prominent SEO companies in leadership roles before starting Scott Shorter PTY LTD in 2011, his learning has been validated with over 1500 search campaigns. He is recognised within testimonials for 159%-267% increases to New Homes Guide (The West Australian), HealthEngine (Telstra, Yahoo/Seven), GolfBox & Tyresales.com.au

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